Results-Driven Automotive PPC Advertising

ppc advertising

At, pay-per-click (PPC) advertising is just one of the many automotive advertising tools that we leverage to help our clients grow their brand and sell more vehicles. With the right approach, PPC advertising for companies in the automotive sector is one of the fastest ways to generate leads for your company. Without the right strategy, though, PPC advertising is something that can quickly end up costing much more than it delivers in return resulting in a low return on investment (ROI).

To ensure that our clients are able to maximize their advertising budget and fully enjoy all of the profits that PPC advertising can bring, our team at employs a proven and comprehensive PPC strategy, guiding our clients through every step of the PPC process — from market research and campaign design to active management and analysis. If you would like to work alongside an automotive marketing agency with a long history of success then we look forward to being at your service!

Our Comprehensive Automotive Business Oriented PPC Advertising Process

Creating a profitable PPC campaign isn't quite as easy as typing out an ad and hitting "publish". Creating PPC campaigns that will stand out from the competition and deliver results that are worth the time and money spent requires a detailed and comprehensive strategy. At, our proven PPC advertising process includes five essential steps to ensure a high return on investment (ROI):

1 Identifying Business Challenges

The first step in our digital car advertising process is to help our clients identify the core challenges that they are facing as well as the goals that they would like to reach through PPC advertising. High cost-per-acquisition (CPA) and low sales are two such common challenges that a lot of our clients face when coming to us. Once we have identified the unique business challenges that are holding your company back, we are able to create targeted goals for your advertising campaigns and get started designing the perfect campaigns to reach those goals.

2 Market Research

Market research starts by identifying your company's ideal customer profile. Once a profile of your ideal customer has been established, we are then able to begin putting together a list of keywords that are targeted toward the demographic of people most likely to respond to your company's advertising efforts. After all, somebody isn’t going to click on your ad if they weren’t looking for what you’re advertising in the first place. When choosing keywords for your PPC campaign, we also take into account a wide range of other important factors yielded by market research, including keyword search volume, keyword competition, and the cost-per-click (CPC) of each keyword that we consider.

3 Campaign Creation and Implementation

Once we have identified the ideal set of keywords for your campaign, our talented ad copywriters then create targeted content for your ads that is carefully designed to engage and convert. Once your campaigns go live, we employ A/B testing in order to identify the ads that are performing the best and fine-tune each ad accordingly.

4 Reporting

Our decades of experience analyzing performance data reports allows us to hone our strategies as we go based on what the data is telling us to generate campaigns that will reach or exceed your target return on investment (ROI). Of course, also deliver these reports to you as we go to keep you in the loop as to how your campaign is performing as often as you would like.

5 Active Management

In 2020, Google made an average of ten changes per day to their Google Adwords algorithm. To put that in perspective, a single change to the algorithm can cause your ad to show for the wrong search terms resulting in unnecessary ad spend. As you can see, these ongoing changes make constant monitoring and adjustments an essential component of any successful PPC campaign.

Why Choose

If you are searching for an automotive PPC company that will be able to help you maximize the results of your PPC advertising campaigns then there are several great reasons to choose

At, we specialize in auto advertising. Our team of automotive experts write about muscle cars, tuner cars, new cars, engines, transmissions, and automotive industry news on a daily basis. It goes without saying that our team’s passion for the industry is evident in everything they do. Working with an automotive PPC agency that truly understands the industry is something that can offer a lot more value than working with a generic advertising agency.

Our experience coupled with our incredible results over the years speak for themselves. We have had the privilege of managing multiple accounts that spend well over $100,000 per month in Google ad spend alone. Additionally, have helped multiple clients achieve 12x growth in sales revenue in addition to helping a recent client grow their MONTHLY online sales revenue from $100,000 to over $1,000,000 in under a year!

At, we are proud to be one of the top automotive advertising agencies in business today, and helping automotive companies achieve results such as these is our foremost passion. To learn more about how the auto advertising experts at can help your company leverage the power of PPC advertising to generate more leads and grow your revenue, be sure to contact us today.

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Customers Reviews

Shane's experience in SEO/SEM is invaluable. After years of knowing him, I still find myself reaching out for insight and direction on advanced issues. He's a great person to know in the digital marketing and analytics space.
James Scaggs
I was relatively new to online marketing when I started working with Shane Ryans. Shane was able to help me better understand the difference between SEM, SEO, and PPC as well as how to understand the reporting metrics. He offered easy explanations to complex issues and was the go-to for anything related to online marketing.
Yasser Salih
Shane has a firm understanding of both Organic and Paid Search. He has been helping us build an organic campaign as well as a paid search campaign. He has also helped coach our internal team to be more effective at their job roles when search was involved. He and his team have become our go-to experts for all things PPC and SEO. They are a pleasure to work with, highly insightful, and focused on results.
Katherine Barrett
Shane has been outstanding to work with, delivering results and answering questions along the way. Great to have a professional looking out for our business needs. Shane is an ultimate digital search professional and happy to recommend him.
Doug Beasley
I have worked with Shane for over a Decade on multiple projects. He has in-depth knowledge of both Paid and Organic Search marketing tactics. If you’re looking to improve your SEO rankings or to get more out of your PPC ad spend then you need to talk with him!
Chris O’Quinn
Shane has advised me on several PPC and SEM projects. His knowledge has far superseded anyone I have met in this space.
Joshua Small
Shane managed the Google PPC campaigns for my markets while I was at He was able to ensure that the PPC campaigns were profitable. Shane has also been able to advise me on other forms of marketing in the travel space. I would recommend Shane for anyone trying to generate a return on their online marketing budget.
Jason Winberg
Shane has been helping Dunhill Travel for the last three years. During his time as a consultant he has helped us build a PPC campaign to generate new users for our email list. He has also been able to advise us on getting our website SEO Friendly. If you’re doing anything with online Search engine marketing I would recommend him.
Kurt Homfelt
Shane is one intense programmer, who understands SEO at its foundation...I know this, because I taught him SEO. He's your typical programmer, with not so typical results. His results are measured in increase in revenue from his efforts. He has a heart of gold too.
Daron Babin
I worked with Shane for over a year. Shane is a hard worker and talented marketer, with an expertise in both SEO and SEM. He was always patient, a team player and is especially attentive to detail. It was a pleasure working with him and I hope to work with him again in the future.
Logan Neilson
When I was brought in to help improve the Bookit paid search program, Shane's strategic vision and knowledge of search engine marketing proved indispensable. He had definite goals and clearly outlined the path to accomplish them. It was a pleasure working with him and I look forward to an opportunity to work together again.
Ben Brown
Shane is an extremely talented and well-rounded Search Marketer. His deep understanding of both SEO and SEM is something to truly admire. I have had the pleasure of working with Shane since I started at Adobe and have enjoyed every minute of supporting his account. Not only is Shane a talented marketer but he’s such a delight to work with. No matter what the challenge Shane maintains a positive, due whatever it takes attitude. Shane is also a phenomenal Manager and always provides his team the highest level of strategic planning and insight. But like any great Manager he’s also the ultimate team player and will roll up his sleeves and dive into the data to find new areas for success, growth and increase efficiency. Anyone who has the opportunity to work with Shane will instantly recognize that they have found the real deal, I wouldn’t hesitate to recommend him.
Shadi Stants
It's rare you'll find someone with Shane's depth of search knowledge and extensive SEM experience. He is data-centric and laser focused on driving efficient growth at scale. His team has successfully delivered mind-blowing results year after year. Talk about someone who has mastered the ability to leverage online marketing to generate serious value (revenue) for a company.
Marco Reginelli
Shane is an Ecommerce guru with a wide range of knowledge and experience. His strongest skills are related to SEO, but he has helped us tremendously across nearly all of our online marketing initiatives, specifically with our SEM campaigns and architecture of a very complex and robust analytics solution.
Jesse Henson
I've had the pleasure of working with Shane on a number of projects. The insight he repeatedly displays in grasping complex issues and creating actionable items from them is impressive to say the least. I've worked with Shane for years and would be more than happy to be able to write the same years from now.
Dave Davies
Shane and his company have worked hand in hand with our company for over 4 years. His team have a unique knowledge of the industry and are able to apply that knowledge into workable applications that assist our company in achieving our goals. I highly recommend Shane.
Kenny Roth
I highly recommend the PPC Professional team. Professional, efficient and wise are just three key terms to describe the team. We have seen green arrows in all areas and continued growth beyond our expectations.
David Rosen
These guys are geniuses when it comes to PPC strategy. I had a question with my account and we talked it over and it was resolved with ease. I highly recommend these guys. If you need help with your PPC campaign, call them.
Jon Muranko

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  • Our Team Has:
  • experience20 Years Experience
  • spend100M+ In Google Ad Spend
  • traffic10x Growth in Traffic
  • customers100+ Happy Customers
  • sales3x Growth In Sales
  • reviews100% More Reviews
  • Actual Client Results

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